====== Store Basics 101 ======

A store corresponds to an independent subscription-based business. With SubscriptionBridge you can run unlimited subscription-based businesses through the same SubscriptionBridge account.  

===== Adding a Store =====

To Add a store:
  * Log into the Merchant Center.
  * Click on //Add New Store// to begin.
  * **Choose a Store Type** \\ For a number of reasons, you cannot convert a Test store into a Live store, and vice versa. You can have unlimited stores in your SubscriptionBridge Merchant Center, so it's a good idea to setup both a Test and a Live store.
    * Live Store - A live store can connect to a real payment gateway.
    * Test Store - A test store is pre-configured with a demo version of our Early Impact Gateway.  It acts and behaves just like a live store.
  * **General Store Information**
    * Store Name
    * Store Logo
    * Company Website
    * Store Email
    * Hosted URL
    * Company Address
    * Time Zone Offset
  * **Language & Locale Settings**
    * Language & Locale - Select the default language for your store. Date, time, and currency formatting will be set automatically.
    * Default Currency
    * Active Languages
  * **Payment System**
    * Test Gateway - A fictitious payment gateway that allows you to test most features.
    * PayPal Express Checkout Sandbox - If you plan to use PayPal Express Checkout with your Live store, simulate the Live environment with the PayPal Sandbox.
  * **Payment System Configuration**
    * Gateway Credentials
    * Card Authorization Settings
  * **Hosted Checkout Settings**
    * Will you use Hosted Checkout? Click Yes or No.
    * Limit Countries and States - If you do business in a geographically limited area, specify country and state/province (where available) below. Press down the CTRL key to select multiple entries.
    * US Taxes - Do you want Subscription Bridge to calculate sales taxes? (US only)